Prestige Pharmacy Business Operation Manager
He/she will drive continuous improvement in service delivery to enhance customer experience in the Prestige Pharmacy cluster.
Requirements- Design and implement processes for the Prestige Pharmacy Business to accelerate and improve Minerva strategy execution through Brand Ambassador involvement.
- Coordinate Brand Ambassadors' Collagen Day Event in the Prestige Pharmacy cluster, managing bookings, confirmations, rescheduling and cancellation processes i.e. the overall coordination of events.
- Coordinate Brand Ambassadors' visits to pharmacies, managing bookings, confirmations, rescheduling, and cancellation processes
- Coordinate own visits and regular calls with Prestige Pharmacy cluster (travel ratio about 20-30% of working time).
- Validate on the CRM platform and control all promotion and sales reports concerning each collagen day event carried out across the Prestige Pharmacy Cluster to calculate and authorise rebates
- Manage CRM platform (Salesforce), ensuring accurate and up-to-date information on pharmacies (assortment and stock available), events and BA surveys.
- Handle support requests coming from the field (i.e. from pharmacies or the Distributor and/or Sales Agents) promptly and effectively.
- Harmonise relationship with key distributor stakeholders
- Lead strategies to enhance customer relationship, ensuring high satisfaction levels among Pharmacies and the Distributor Sales Agents.
- Engage with pharmacy managers/staff to gather feedback about events and implement initiatives for on-site promotional activities' success.
- Engage with pharmacy managers/staff to accelerate online training initiatives
- Facilitate creation and analysis of visit reports, identifying areas for improvement and successful engagement strategies.
- Develop and implement policies and procedures to improve efficiency, compliance, and quality of interactions between the Brand Ambassadors and the pharmacies.
- Monitor performance metrics, prepare reports for senior management, and recommend continuous improvement strategies.
- Coordinate the distribution of marketing/visibility materials in the Prestige Pharmacy Cluster
- Coordinate Brand Ambassadors' instruments (including Dermalab Instrument Device maintenance/replacements and/or repairs) and marketing materials/products necessary for the pharmacy activities/events.
- Collaborate with the digital development team to enhance CRM system functionality and user experience of online tools based on user feedback and performance data.
- Organise training sessions for new Brand Ambassadors.
Benefits
Expected attitude
The expected professional attitude of Minerva’s Prestige Pharmacy Business Operation Manager requires:
- Organizational and Coordination Skills: Proficiency in effectively coordinating a large number of Brand Ambassadors and adeptly organizing direct communication with pharmacies to efficiently schedule Brand Ambassador activities.
- Customer Focus: understanding Pharmacies’ needs and concerns, and ensuring the Brand Ambassador’s promotional service meets their expectations in terms of sales effectiveness, communication/training skills and quality of customer interaction.
- Collaboration and Teamwork
- Communication Skills: clear and effective communication, both written and verbal.
- Computer skills and a passion for leveraging technology to drive business success.
- Analytical Thinking: the ability to analyse data, interpret results, and make informed decisions is essential.
- Sales, Visibility and Assortment in the Prestige Pharmacy Cluster
- Increase relevant ratios related to the sales activities (i.e. units sold/event; event frequency; reorder frequency)
- Conversion Rate: The percentage of visits that result in a positive outcome, such as orders placed or agreements signed, showcasing the impact on sales or partnerships.
- Increase in Promotional Visits: Growth in the number of visits scheduled and completed through the tool, indicating its effectiveness in facilitating engagements.
- Operational Efficiency
- Visit Scheduling Efficiency: Time taken to match promoters with pharmacies and confirm visits, including the rate of successful first-time matchings.
- Database Accuracy Rate: Percentage of accurate records in the pharmacy and promoter databases.
- Report Submission Timeliness: Percentage of visit reports submitted within the deadline.
- Customer Satisfaction
- Customer Satisfaction Score (CSAT): Satisfaction levels reported by pharmacies, measured through surveys following interactions or visit completions.
- Issue Resolution Time: Average time taken to address and resolve issues reported by Pharmacies.
- Engagement and Utilization
- Promoter Engagement Rate: The percentage of promoters actively booking visit reports and using the tool’s features regularly.
- Pharmacy Engagement Rate: The percentage of pharmacies actively engaging with promoters and providing feedback on visits.
Per l'ampliamento del team tecnico siamo alla ricerca di un Operations & Maintenance Specialist.
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