of standard digital media plans, ensuring they meet specific client objectives within the allocated budget. Working with daily autonomy, this role oversees the implementation, buying, and ongoing optimization of digital campaigns.
The Senior Associate...
Siamo alla ricerca di una persona per il ruolo di Media & Programmatic Consultant da inserire nel team Media & Programmatic con esperienza nel media planning digitale e nel programmatic buying.
Ruolo
Come Media & Programmatic Consultant lavorerai...
of standard digital media plans, ensuring they meet specific client objectives within the allocated budget. Working with daily autonomy, this role oversees the implementation, buying, and ongoing optimization of digital campaigns.
The Senior Associate...
of up to €30,000-€50,000/month.
• Negotiate and launch mediabuying campaigns.
Qualifications
• Bachelor Degree in Economics, Marketing or another field with relevant experience in the online media or advertising industry
• At least 2-3 years of...
of standard digital media plans, ensuring they meet specific client objectives within the allocated budget. Working with daily autonomy, this role oversees the implementation, buying, and ongoing optimization of digital campaigns.
The Senior Associate...
and strengthen internal digital mediabuying capabilities.
• Ensure governance alignment with Brand, Marketing & Communications and maintain compliance with ING policies and local regulation.
• Drive continuous performance optimisation, monitoring and improving...
agencies and/or major advertisers
• Proven track record of meeting or exceeding revenue targets
• Deep understanding of digital video, YouTube, and the mediabuying ecosystem
• Confident communicator in both English & Italian, with strong negotiation...
del ruolo.ù
Requisiti
Una persona che ha passato 6-10 anni nel mondo degli eventi aziendali, in un'agenzia, in una venue, in una DMC, in una catena alberghiera ,e conosce i buyer corporate non per sentito dire, ma perché ci ha lavorato insieme.
Cerchiamo...
agencies and/or major advertisers
• Proven track record of meeting or exceeding revenue targets
• Deep understanding of digital video, YouTube, and the mediabuying ecosystem
• Confident communicator in both English & Italian, with strong negotiation...
within media agencies and/or major advertisers.
• Proven track record of meeting or exceeding revenue targets
• Deep understanding of digital video, YouTube, and the mediabuying ecosystem.
• Confident communicator in both English & Italian, with strong...
projects, SEO & GEO strategy, digital mediabuying;
• Strong understanding of ecosystem such as CRM, CMS, new channels, analytics, personalization tools;
• Experience working with AI use cases (LLMs, RAG, automation, AI agents, classification...
presentazioni di piano, post-buy analysis, rendicontazioni
Coordinamento interno
• Collabora attivamente con il Media Director e l'Head of Digital nella definizione delle strategie cross-media
• Gestione e monitoring dei budget e dei contratti...
projects, SEO & GEO strategy, digital mediabuying;
• Strong understanding of ecosystem such as CRM, CMS, new channels, analytics, personalization tools;
• Experience working with AI use cases (LLMs, RAG, automation, AI agents, classification...
agencies and/or major advertisers
• Proven track record of meeting or exceeding revenue targets
• Deep understanding of digital video, YouTube, and the mediabuying ecosystem
• Confident communicator in both English & Italian, with strong negotiation...
site placements.
• Track and analyse e‑commerce KPIs: traffic, conversion rate, buy‑box win rate, ROAS, and category share; deliver monthly performance reports to management.
• Identify and act on e‑commerce white‑space opportunities — new categories...